How to optimise 3D Model Viewer technology for visual retail merchandising

18th Mar 2025
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To gain a competitive edge in the evolving world of retail technology, Consilio offers a range of virtual capabilities within the retail planogram software to enhance your operations. This 3D retail display technology can benefit your retail processes with advanced space planning, merchandising, training, and enabling retailers to visualise in-store concepts. With 3D model viewer, innovation has never been more effortless. Discover below how the versatile tool can optimise your resources to fast-track growth and stay ahead of the curve in the world of retail.

How does 3D retail display technology work?

The 3D retail display and fixture viewer quickly and efficiently provide interactive viewing of your retail estate. Displaying on either a desktop or mobile device, the model viewer allows you to view, spin and zoom around the 3D model from all angles. Additionally, each model has a QR code for loading on to a mobile device for ease of access.

When being viewed on a mobile device (Android/Chrome – GLB format or Apple iOS/Safari USDZ format) the 3D model can be loaded into the device’s native 3D and Augmented Reality viewer. While initiating the viewer on a device, the 3D models can be placed in the real world – viewed through the device camera in 1:1 scale. 3D models will benefit from having access control options, which can be set from in a publicly accessible format or only being accessible by admin users of the model viewer component.

Master your merchandising

To drive sales and growth for your retail brand, enhancing your merchandising is essential to minimising the often time-consuming and resource-intensive nature of the process. Luckily, 3D retail display technology makes it easier than ever to visualise 3D variations of fixtures, products and signage.

The user-friendly Augmented Reality viewer allows you to easily import digital assets into the planogram to build, modify and implement merchandising plans and processes. Access a complete 3D model library with thousands of products and fixtures, while being to upload images to create bespoke digital signage prototypes. Once imported, drag and drop assets into your digital twin, modifying your plans when required.

It’s safe to say utilising 3D visual retail merchandising will help brands like yours save time and resources, while driving sales and skyrocketing growth exponentially.

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3D model viewer

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